Cardholders

+178%

New Look

New Look is a British global fashion retailer and one of the most vibrant high street brands in the UK.

Rowan created a fully integrated sales promotion programme and loyalty scheme, linked to various microsites and a social engagement programmes. Each campaign exceeded client expectations and targets, with the loyalty scheme achieving an impressive 178% increase in the number of card holders.

  • Email campaign
  • Direct marketing
  • Point of sale media