The Youth Federation works with children and young people across North West England, supporting and delivering programmes through informal education, training, network support and policy development.
Achieving outstanding results in the Third Sector is a balancing act between accountable investment, effective measurement and cut-through positioning.
Rowan created a new brand positioning, an edgy copy platform and a clarity of purpose across the four main areas of the Youth Federation’s operations. The early signs are that the Youth Federation is developing a stronger brand personality and a positive ‘buy-in’ from its stakeholders.
A new website is taking shape to communicate more clearly with each of the charities audiences and to showcase the amazing work that they do.